DECA BRANCH ACTIVELY PROMOTES INTERNATIONAL OUTREACH: EXPANDING COOPERATION OPPORTUNITIES WITH CHINESE HORECA BUSINESS DELEGATION
International Promotion Vision Right at the "Destination"
In the context of the tourism and event industry entering a phase of strong innovation and creativity, DECA always identifies proactive connection with international partners as the key to enhancing competitiveness for destinations in Da Nang. Welcoming the Chinese HORECA business delegation, from one of the world's leading markets supplying technology and service equipment, right at the Club's headquarters is proof of this proactive and practical spirit.
Mr. Le Dinh Nam – Chairman of DECA, and representative of the Da Nang Tourism Association (DATA), chaired the reception. The presence of the Club’s leadership holds not only diplomatic significance but also serves as an affirmation of DECA's commitment to becoming a solid bridge between international supplying enterprises and tourism operators in Central Vietnam.
Development Orientation and Cooperation Opportunities
At the working session, Mr. Le Dinh Nam shared in detail the development orientation of DECA in the coming period. The focus is on building Da Nang into a leading event and festival hub in Asia, where world-class infrastructure such as the Ariyana Convention Centre will play a nuclear role.
The open sharing from the Club’s leadership gave the Chinese delegation a comprehensive overview of the potential of the Da Nang market. Both sides discussed in depth cooperation opportunities, ranging from supplying smart equipment for the hotel industry to exchanging experts and modern event management technology.

The Chinese HORECA delegation visits the office and listens to a presentation at DECA.
The Chinese business delegation expressed their impression of DECA's professionalism and clear orientation. For them, having a professional organization like DECA acting as a local connector helps reduce barriers to finding partners and optimizes investment opportunities in the Vietnamese market.
DECA Headquarters at Ariyana – The Convergence Point of Great Ideas
A deeply appreciated highlight of this working session was the venue itself. Taking place right at the DECA headquarters, located within the campus of the Ariyana Convention Centre, carries a powerful symbolic meaning.

The Chinese HORECA business delegation visits the office of DECA, located right within the campus of the Ariyana Convention Centre.
The presence of the headquarters at one of the region's leading international convention centers provides DECA with maximum convenience in welcoming high-level international delegations. This is not just an administrative workplace but also a space for meetings, where creative ideas and international cooperation agreements are formed and driven.
The field visit to the headquarters by the Chinese business delegation was also an opportunity for them to witness the operational capacity and scale of professional event organization in Da Nang, thereby consolidating trust in a safe, world-class, and highly potential destination.
DECA's Practical Footprint in Promotion Activities
The meeting and exchange between DECA and the Chinese HORECA business delegation closed with promising cooperation commitments. For DECA, this is a clear demonstration that the Club is always active and proactive in seeking and connecting valuable cooperation opportunities for its members and the Da Nang tourism community.

The entire HORECA delegation takes a commemorative photo with the leadership of DECA in the office lobby.
Each of DECA's international promotion activities aims for practicality, not stopping at friendly exchanges but opening new paths for business and technology. The professionalism in organization and reception, along with the depth of the exchange content, has once again affirmed DECA's position as a prestigious, influential professional organization with an international vision.

The delegation representative presents a souvenir, strengthening friendly relations and promoting cooperation opportunities with DECA.
Future Vision
DECA believes that direct and in-depth connection activities such as welcoming the Chinese HORECA delegation will be a solid foundation to build a sustainable tourism-event ecosystem in Da Nang. We will continue our efforts to be a trusted "companion" for both domestic businesses and international partners.
In the future, DECA is committed to continuing to push on-site promotion activities, turning its headquarters at the Ariyana Convention Centre into a regular destination for international survey and cooperation delegations. The non-stop efforts of the Club will certainly contribute to bringing Da Nang's tourism, hospitality, and service industry further on the journey to conquer new heights of international standards.



















